Tuesday, September 25, 2018

Pink Dot HK is celebrating its 5th Anniversary!


This year’s Pink Dot HK is nearly here! Join us on October 21st in the scenic West Kowloon Cultural District for the 5th Annual Pink Dot HK, the largest annual LGBT+ event in Hong Kong since 2014. Past years have attracted 10,000 and 15,000 attendees! This is a fun, free-for-all carnival and outdoor concert for LGBT+ and their allies, families, friends, and colleagues in support of diversity and equality. The day-long celebration of love and acceptance is co-organised by Big Love Alliance, Covenant of the Rainbow and Qlove.


Pink Dot HK begins at 1pm and will finish at 8pm. The event includes plenty of music, LGBT+ speakers and workshops, and a sunset dance party! You can view the 2017 program lineup here, the 2018 program lineup has not been released as of this time.


Wear comfortable, PINK clothing to show that you support Love and Diversity! Pink Dot HK encourages you to also dress in fun, PINK costumes as well. Be prepared for hot weather as well.

The event is free to attend, but be sure to bring along some money, as they will be selling food, drinks, merchandises and other items. You are welcome to bring your own food and drinks. All the money raised goes to pay for Pink Dot expenses and to bring a bigger and better event in 2019.

The 2018 Volunteer team for Pink Dot HK

Pink Dot HK could not be accomplished without a devoted volunteer team. Get involved and be part of the largest LGBT+ and diversity event in Hong Kong! Together, we can make a difference!

About us:

Hong Kong is the first Asian city to host the Gay Games, the world’s biggest international sporting and cultural event for all, in 2022. Gay Games Hong Kong 2022 will be an empowering experience for LGBT+ athletes and supporters from across Asia, in addition to welcoming visitors from around the world, to participate in a variety of sporting and cultural events.

Connect with Gay Games Hong Kong 2022

Credit: Prosperity Research Digital Agency(PRDA): PRDA's Founder Douglas White developer of proven 5 step, 4 KPIs process of Social Media Marketing.

PRDA: Improving Engagement Rates on Facebook

 

It is no secret that with more than 2.23 billion monthly active users, Facebook is the obvious choice when it comes to social media marketing. Regardless of if you are in a B2B or B2C industry, whether you are a small startup or a large corporation-- you need Facebook marketing. Facebook has changed significantly since its creation in 2004, when it swept across college campuses. Indeed, Facebook marketing has changed more in the last 6 months than in the previous 2 years! Instagram even moreso. This is why many smart businessmen and women choose to hire social media experts, like those at PRDA, Asia’s leading social media agency. PRDA has the experience needed to stay ahead of the changes in social media marketing, keeping your brand relevant. And keeping your brand relevant on social media, especially Facebook, is essential for a brand to succeed.

To put Facebook’s popularity in perspective, approximately 7.4 million people live in Hong Kong, and around 600k in Macau. China itself has a population of approximately 1.4 billion people. With more than 2.23 billion monthly active users, Facebook has more users than the entire combined population of Hong Kong, Macau, and mainland China!


In the beginning, Facebook marketing was simply about getting as many likes as possible, which would allow you to broadcast content out to your audience-- there was no such thing as a complex algorithm that impacted reaching your target audience. Today the focus is more on building a relationship with your audience, after all, having a huge following means nothing if your engagement rates are lousy. Building a relationship with your audience by posting frequent (daily) content that relates to them matters much more than simply posting an endless stream of promotions and/or services. There is a very good chance that’s not what your audience wants, which will cost you engagement. When creating your Brand Strategy, as well as, content for Facebook, try to figure out the different types of content your specific audience is most responsive to, and create a mix of that.

About us:
PRDA is Asia’s leading social media agency for a reason, our Founder and Business Director Douglas White is a very high-demand Social Media expert with a proven social media methodology and highly knowledgeable on the largest global ecommerce market; Asia. In 2017 alone, his proven social media methodology was introduced to more than 90 companies, including training over 600 professionals in various industries. PRDA is ready to provide your company with the digital transformation it needs! Contact us today to learn more.

Connect with PRDA

Thursday, September 20, 2018

Expanding Your Company? Hire an Amazing Startup Team!



Primasia Corporate Services is your business partner in Hong Kong and China, offering a large variety of corporate solutions including Trade Services, Xero Cloud Accounting, Payroll Management, as well as Reviewing and Processing Trade and Banking Documents-- plus much, much more.

Are you ready to expand your company? When you’re looking to grow your business, you will not be able to do it by yourself-- you’ll need to hire help! But how do you know if someone’s a good fit for your startup team? It’s not always easy to find that perfect person (or persons) that will not only work well with your business model, but also will work well with your management style and current team members. Here’s how to get the best for your business:

 

Review their resume

When you’re hiring someone for your business, you need to not only read their resume but follow up on it. Talk to former employers, basically ensure they are who they say they are. If you are expanding into Hong Kong or China, this is a great opportunity to take advantage of Primasia’s Business Matching services, which assist in the sourcing of a Business Partner.

How do they handle pressure?

Some people do their best work when under short deadlines and high pressure situations. Others… pretty much fall apart. When you are building a startup you need solid partners who handle pressure well. Try giving the person an “impossible task”. For example; tell them to write about why you should hire them in at least 2,000 words typed in under 30 minutes and leave the room. When you return to the room, take note of how the person has reacted to the task. By testing someone in a high pressure situation, you’ll learn a lot about them.

Figure out what positions you are hiring for

While the previous two situations focused on the employee, this one’s on you. Before you even start interviewing, take a moment to define who and what you are looking for. It can be easy to get so caught up in the hiring process that you end up hiring the wrong person or hiring too many people for the same position. You need to ensure that your business is productive, that there is the right amount of people for the amount of work you have to give. Too many people and not enough work is a definite drain on a bank account!

Do you need one Graphic Designer, one Account Manager, and two Sales People? Take note of the work you need done, and clearly define what and how many positions you need to hire for to accomplish this. Remember, you can always hire more people later on if needed.

Primasia Corporate Services is here to help you with many of the finer details of running your business, including China e-commerce solutions. Contact us today to learn more!

Connect with Primasia Corporate Services Limited
Hong Kong Headquarters: Suite 1106-08, 11/F., Tai Yau Building, No. 181 Johnston Road, Wanchai, Hong Kong

Credit: Prosperity Research Digital Agency(PRDA): PRDA's Founder Douglas White developer of proven 5 step, 4 KPIs process of Social Media Marketing.

Mid-Autumn Festival: Book a Private Helicopter Experience!


 


Gather your closest family and friends to Celebrate the Mid-Autumn Festival in a BIG WAY with a Private Heliservices Helicopter Experience! We are currently offering one of our biggest specials of the season with a reduced rate on our highly requested, spectacular Victoria Harbour Experience, with a private flight for up to six passengers starting at $9240HKD on flights from 24th through the 28th of September!

Our Victoria Harbour Experience offers a spectacular sky skimming tour over Hong Kong Island with stunning views of the famous Victoria Harbour skyline- where you and your family can see the Mid-Autumn Festivities from a birds-eye view!- as well as viewing breathtaking views of the beaches and bays of South Hong Kong Island. This deal will not last long, so Book Today by calling +852 2802 0200 or emailing info@heliservices.com.hk!

The Mid-Autumn Festival is one of the most important celebrations of the year, when families gather together to share traditions, flavourful mooncakes, as well as participate in local lantern carnivals and celebrations. The largest and grandest celebration through all of Hong Kong is held in Victoria Park on Hong Kong Island, filled with amazing performances, traditional stage shows, palm readings, game stalls, lantern riddle quizzes and much more including a stunning Fire Dragon Dance that will thrill visitors with shimmering moments.  



Add more to your traditional family gathering by infusing it with an updated and innovative twist- a private helicopter tour of Hong Kong is a new experience the whole family will enjoy and talk about! The perfect way to explore and see Hong Kong from a new perspective. Contact Heliservices today to book or enquire further. Established in 1978, we are your sole and premier provider of helicopter services in Hong Kong.

Connect with Heliservices HK Ltd
Credit: Prosperity Research Digital Agency(PRDA): PRDA's Founder Douglas White developer of proven 5 step, 4 KPIs process of Social Media Marketing.

GYROTONIC® Exercise, Summer Style, Helicopters and Much Much More!



Writing SEO-Friendly Content: Tips and Strategies


PRDA is Asia’s leading social media agency, our Founder and Business Director Douglas White’s proven social media methodology has been introduced to over 90 companies, including training over 600 professionals in various industries. PRDA offers a full Digital Transformation for your business, with our experts ready to extend your social media reach and engagement. Contact us today to learn how we can help your company thrive!

As an SEO content writer, it is my job to ensure that these blogs, articles, content, whatever term you want to use, has enough keywords in them to attract readers such as yourself to them. The ultimate objectives being to increase brand awareness, search engine (Google) ranking, generate website traffic, and driving conversions. And in addition, to hopefully provide interesting new branded content for both current followers as well as for new followers and potential customers. One of the most frequent questions I hear is “How many keywords should I be using?”, as if there is a magic number that will instantly make a posting go viral-- attracting huge amounts of followers and traffic. An ideal keyword density is definitely a goal to strive for, but there is not exactly a “magical number” when it comes to writing content optimized for search engine traffic and conversions.




GYROTONIC® Exercise Offers a Unique Training Solution


GYROTONIC® exercise offers a unique training solution, which builds core strength, balance, coordination, and agility. Iso Fit Hong Kong is one of the few studios in Hong Kong with the full range of Gyrotonic equipment and high-calibre Gyrotonic Instructors to assist you in gaining all the benefits this method can offer. The GYROTONIC® Expansion System is used worldwide with great success by professional athletes, as well by people from all walks of life for the rehabilitation of injuries, and to meet their fitness goals.

Consider the treadmill, stair climber, rowing machine etc… people regularly use this equipment for fitness purposes. However, none of these movements mimic real, everyday life. Think about the movements you perform on a daily basis, from leaning over to tie your shoe, to reaching up high for an item on the top shelf. This is where the uniqueness of the GYROTONIC® training method is apparent, it addresses functional movement with an emphasis on rotation and spiraling movements. The way you move in everyday life!

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Introducing our New ToeSox and Tavi Noir Fall 2018 Collections


The much anticipated new Fall 2018 ToeSox and Tavi Noir Collections are finally here! T8 Fitness is the sole distributor of ToeSox and Tavi Noir in Hong Kong, providing comfortable, stylish, and practical Grip Socks for all of your workout needs.

Pictured above is our Bellarina Grip Toe Socks from ToeSox, one of our most popular styles now available in New Fall 2018 Colours! Bellarina is everything you need for your favorite barefoot activities, with an arch band for graceful lift and support as well as a heel tab that provides extra comfort and protection to your Achilles tendon. Perfect for barre, Pilates, yoga, and dance.




HeliServices and HKU SPACE 2018 Summer Collaboration offers Helicopter Flying Experience for Graduating Aviation Students


Heliservices has collaborated once again with HKU SPACE to offer local students the opportunity to learn about the Hong Kong helicopter industry and experience flying in a real helicopter-- seeing Hong Kong from a new perspective flying high above the bustling city and busy people. Heliservices and HKU SPACE served students and teachers on the 25th of August 2018, assisting in completing a course subject titled: “Certificate in Aviation Studies (Senior Secondary Applied Learning)”. We offer this course as part of our ongoing dedication and social responsibility to support local students that have a passion for the aviation industry-- particularly for helicopters!

Click here to read the full article


For a Chic and Urbane Look, Wear a Blazer with Jeans

Searching for the best fashion advice and style inspirations? La Elite Fashions is here to talk about how to rock your blazers with jeans to get that chic and urbane look. Blazers are one of the most versatile clothing piece you can find around, they add class to both winter and summer looks and ate very versatile. The blazer and jeans combo is the perfect urbane chic look, sophisticated enough to wear on a date, to events, and you can absolutely rock it in a corporate setting as well. The urbane chic look is a look that usually has an effortless feel and looks very comfortable.  If your idea of a blazer and jeans is just for a casual look, you should think again.

Here are few reasons why you should try this fashionable style:
  1. Blazers give you tons of versatility, so your wardrobe options are nearly endless.
  2. Dress it up, or dress it down- you can wear this look to nearly any occasion.
  3. Blazers make you look sharp.
  4. It’s fashionable! Currently the go-to look for many bloggers, models and celebrities.