JLL Hong Kong shares "China60" take on China's Real Estate Potential

China is home to an urban population of 300 million, has an economy of $8.6 trillion and is where 10 of the world’s fastest growing large cities are. China’s economy is also expected to account for at least 15% of global growth towards 2025. Needless to say, the possibilities of striking gold in China are expanding. So do you know how you and your business fits into the scheme of things in China? Would you like to know how you can take part in China’s exciting evolution?

JLL China is launching China60, the result of unparalleled, in-depth research on the 60 secondary and tertiary cities in China with the greatest potential. China60 is part of JLL’s award-winning Cities Research Programme.

Through China60, you will learn more about the next phase of China’s evolution, characterized by:

- Lower, but more sustainable smart growth

- Movement up the value chain

- The growth of the ‘consumer class’

- The rise of competitive domestic corporations

- Digitisation and e-commerce

These insights will be beneficial for  investors and China-watchers alike.

Join our China60 English Version Webinar on Thursday April 9, 11am-12pm China Standard Time and China60 Chinese Version Webinar on Friday April 10, 2:30 pm – 3:30 pm, China Standard Time. Learn how China's economic policies are impacting real estate.

Watch the China60 trailer here: http://www.joneslanglasalle.com.cn/china/en-gb/Pages/China60.aspx

JLL Hong Kong is a professional services and investment management firm offering specialized real estate services to clients seeking increased value by owning, occupying and investing in real estate.

Have questions? Contact JLL at its Hong Kong headquarters: 6/F Three Pacific Place, 1 Queen’s Road East, Hong Kong. Call (+852) 2846 5000

Visit the official JLL Residential website: http://www.jllresidential.com/hk/

Visit the official JLL Property website: http://www.jllproperty.com.hk/en-gb

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Great views are best experienced with Italian food at Isola

Food tastes better in beautiful surroundings. That’s just one of the reasons why the Italian cuisine at Isola Italian restaurants tastes so exquisite. Isola restaurants are internationally renowned for their chic interiors and spectacular locations. Isola Hong Kong’s open concept restaurant is well known for its stylish interior and has a large outdoor terrace overlooking Hong Kong’s harbour. Its sister restaurant Isola Shanghai has a reminiscent style and also has a sweeping outdoor terrace with views of bustling Lujiazui and the Huangpu River.

Against these stunning backdrops, Isola restaurants offer customers a daily antipasti lunch buffet, and an a la carte menu of fresh Italian food made from the finest ingredients. Get your meal off to a great start by treating yourself to a delicious light starter like Vitello tonnato con capperi ed acciughe (Roasted Dutch organic veal loin with tuna sauce, capers, anchovies and salad leaves) or Zuppa di aragosta all’ Aragonese con cozze e pomodorini (Lobster bisque style soup with mussels and San Marzano baby tomatoes). You can watch your food being prepared by our experienced chefs in the open copper kitchens.

Main courses include authentic Italian pasta dishes and a wide range of seafood and meat dishes cooked in the restaurant’s open ovens and grill. But the piece de resistance is Isola’s famed stone baked pizza. Try the ‘Trifola’ with black truffle and crescenza cheese.

 

These ultra crispy pizzas are also available in Isobar, a funky lounge bar and outdoor terrace directly connected to Isola Hong Kong. Isobar shares the same sensational views of the Kowloon skyline and is a great location in which to enjoy a casual lunch or pre-dinner cocktails from the exceptional drinks list.

Come and be seen at this happening scene with stunning scenery - at Isola and Isobar.

For the latest news and menus from Isola and Isobar, take a look at our:

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Business Registration Hong Kong Guides You To Establish Business in China

China, the world’s fastest growing economy, offers wonderful business opportunities to foreign companies. China has something for everybody. The Chinese government is doing everything in its power to improve the investment climate for international investors. Among other things, they continually spend large amounts of money on the improvement of the infrastructure. Business Registration Hong Kong guides you to successfully start your business in China.

Starting a business in China presents great opportunities and great challenges. Foreign companies can go into China as a Wholly Foreign-Owned Enterprise (WFOE), a Representative Office (RO), or as a part of a Joint Venture (JV). For the last few years, well over half of all foreign companies have chosen to enter China as a WFOE.

A Wholly Foreign-Owned Enterprise (WFOE), is a limited liability company established within the territory of China through foreign investment only. It is now becoming more popular, mainly because of the fact that there is no involvement of any Chinese investor and gives the foreign company complete control of the newly established business. The WFOE enable the investors to increase their marketing decision and response speeds. It also provides security for the foreign investors to protect their scientific research confidentiality and keeps the management intact.

To simplify the establishment of a business in China for foreign companies municipalities and provinces have established so-called foreign investment service centers. They offer foreign investors complete service from the first consultation on how to establish a company in China, to the actual procurement of approval from the government.

China is the ultimate foreign market. It can be complicated but for those in the right industry who are committed to aggressive growth China has it's potential rewards. It may even be too alluring to ignore. If you need assistance in establishing a business presence in China or in Hong Kong, visit Business Registration Hong Kong for more information.

Find out more about BRHK at

http://businessregistrationhongkong.com/

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PRDA Helps You Reach Consumers With SoLoMo

  

Marketers are always looking for new ways to reach more consumers within their target audience. With an increase in mobile use and social media, marketing strategies are evolving. SoLoMo, a new marketing strategy, has proven to be very successful in today’s electronic world and PRDA has taken note.

SoLoMo combines three things that today’s consumers rely on when searching for products and services: SOcial media, LOcal information, and MObile usage. Mobile devices utilize users’ locations to deliver relevant information online and through social media. This technology can be taken advantage of to reach consumers in your target market.


China has surpassed the US as the world’s top smartphone market. There are over 1 billion mobile subscribers, with over 400 million consumers taking advantage of mobile web. China is also home to the world’s largest e-commerce market with an expected worth of 2 trillion yuan by 2015. Mobile usage, e-commerce, and social media usage have all increased significantly every quarter.

How can your business capitalize on this new trend in China? Use social media tools to drive traffic to your product.

Creating business pages on the best and most used social networks will give your company more visibility and will allow you to build trust in your brand. This also allows you to introduce offers locally to your target consumers. Mobile users spend most of their time on social media, so don’t miss out.

Be sure to include localization in your web pages and online stores. This localization will be useful when mobile users search for a specific product online. Optimize your website for mobile usage and consider developing an app for your consumers to use. Mobile users are people of action, so be sure to include all your information: phone number, location, hours, and special offers.

For more advice on how to maximize your social media experience, visit PRDA online.

Visit our website: http://www.prda.asia/
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HIV/AIDS: Fearing the Unknown in China

Despite the HIV/AIDS prevention programs and introduction of policies to curb discrimination, the Chinese government is not doing enough to educate the general public about HIV and AIDS. With this ignorance, comes a multitude of obstacles for HIV and AIDS patients and advocates to overcome.

By law, medical facilities in China are not allowed to deny a person with HIV or AIDS the right to medical attention. However, strict penalties are not enforced when this happens.

                  

Several HIV/AIDS patients with cancer have recently come forward with stories about being denied surgery. One man’s journey to receive surgery on his liver described how he was rejected from two hospitals before altering his medical documents at a third hospital in order to receive treatment.

This patient’s story recently broke in China, sparking intense debate on Weibo, the Chinese version of Twitter. Over 6,100 retweet and 4,800 comments were posted, with many calling the man a murderer, malicious, selfish, and despicable for jeopardizing the health of everyone in the hospital. 

             

In response to the story, China’s Ministry of Health issued an emergency announcement banning hospitals from refusing HIV/AIDS patients. Supportive messages were issued by the Chinese government and CCTV, the national television station.

Although public words of support and sympathy were few and far between, some messages understood why he did it and asked people if they would have done the same in his shoes.

It is only with further education and advocacy that issues like these will no longer plague HIV and AIDS patients in China. Join us today to help fight the injustice that continues.

Like our facebook page:
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The Opportunities and Pitfalls of Android Apps In China

With over 35 million active iOS and Android devices in China, there is no denying that the mobile app in the mainland is huge, the kind of scale that makes small and big investors alike eager to make their mark. However, such a market comes with its own set of potential as well as challenges.

Consider the top downloaded social applications by users in China:


(Source: China Internet Watch)

If your business is suitable for the apps market, entering China seems like a no brainer. However, there are challenges.

As Google has yet to formally support the Android Market in the country due to censorship concerns and ongoing discussion with the China government, the app market is fragmented with dozens of alternative stores operated by small studios. These independent outfits engage in fierce battle for app market dominance. Just to name a few, there is AppChina, Tencent’s app store, Gfan, HiAPK, etc. and many, many more.


(Source: Tech in Asia)

With such a free app market, it can be as a boom to businesses who can swoop in with useful apps and market it on multiple stores. However, this scenario is also riddled with ongoing problems such as piracy, malware risks, and lack of an app payment gateway.

Yet another consideration for businesses considering entering the China app market would be a unique industry dynamic quite unseen in other countries. Unlike “the long tail” theory, in China, a very small percentage of the applications (estimated at around 4%) accounts for more than 80% of active installations. Highly popular apps are getting the lion’s share of app users attention, while many others remain totally unheard of.

It does seem that until Google launches an Android Marketplace for China, the marketplace may not be as comfortable as it can be for businesses to get into. The future, of course, remains uncharted and as volatile as ever.

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The great divide: The haves and the have nots

We are witnessing a phenomenon in Asia; a clash of cultures within a culture. In the past we have thought of the divide as being economic, between rich and poor. This is still true, but now the currency is information.

Asia’s digitally savvy online consumers are utilising online information at a pace that dwarfs the West. 82% of internet connected consumers in Asia regularly use digital resources and social media to research brands. Online consumers in China are almost twice as likely as their U.S. counterparts to use social media in their brand decisions. So where are they getting this information? They aren’t!



The great divide: Whereas Asian culture is usually seen to be conservative, digital consumers have voraciously adopted digital platforms, social media and mobile. However, businesses remain true to a history of conservativism.  Infact, Chinese culture is one of the most conservative in Asia. And with this conservatism comes a reluctance to embrace digital or more specifically social media. Since China is considered the manufacturing powerhouse of the world today, this creates a great divide between customers desire for brand information and Asian businesses willingness to provide.
How will this culture reconcile itself? That is unclear. However, if business does not step up, the people will take charge of the brand and, in essence, negate the business’ contribution.

China’s Digital Success Presents Business Opportunities

China continues to surprise the rest of world; its fast paced growth and dynamic economy of immense scale staggers many outside its borders. Its latest epic accomplishment is achieving record breaking sales through online channels that dwarf the U.S. and Europe in volume and XXX penetration.

It was only a few years back that the banking industry in China could barely support the simplest of transactions and credit cards were limited, and to a large degree this is still true. China was able to bypass these hurdles by embracing digital solutions. Online payment gateways and using credits to top up accounts are some of the ingenious methods driving an online sales boom.

In 2011 over 70% of registered internet users had made an online purchase. Put into numbers that is more people than are in the United States in total. According to iResearch, Alipay “Express Payment” was the most used express payment method used in 2011.


The total sales for 2011 was over 800 billion Yuan or more than 125.5 billion US$. That is a staggering figure from a country with limited banking and logistics that is still primarily driven by scooters and bikes.

The growth is continuing to accelerate. In the next three years the online sales will be expected to triple to over 360 billion US$ per year.  Not since the days of Sears and Roebuck in the 19th century in America did we see such a growth in sales where goods and people were not in the same place.



Knowing how to navigate China’s digital world is essential to any brand’s success. PRDA is experienced in helping brands find their voice online.

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