It
is no secret that with more than 2.23 billion monthly active users,
Facebook is the obvious choice when it comes to social media marketing.
Regardless of if you are in a B2B or B2C industry, whether you are a
small startup or a large corporation-- you need Facebook marketing.
Facebook has changed significantly since its creation in 2004, when it
swept across college campuses. Indeed, Facebook marketing has changed
more in the last 6 months than in the previous 2 years! Instagram even
moreso. This is why many smart businessmen and women choose to hire
social media experts, like those at PRDA, Asia’s leading social media agency. PRDA
has the experience needed to stay ahead of the changes in social media
marketing, keeping your brand relevant. And keeping your brand relevant
on social media, especially Facebook, is essential for a brand to
succeed.
To
put Facebook’s popularity in perspective, approximately 7.4 million
people live in Hong Kong, and around 600k in Macau. China itself has a
population of approximately 1.4 billion people. With more than 2.23
billion monthly active users, Facebook has more users than the entire
combined population of Hong Kong, Macau, and mainland China!
In
the beginning, Facebook marketing was simply about getting as many
likes as possible, which would allow you to broadcast content out to
your audience-- there was no such thing as a complex algorithm that
impacted reaching your target audience. Today the focus is more on
building a relationship with your audience, after all, having a huge
following means nothing if your engagement rates are lousy. Building a
relationship with your audience by posting frequent (daily) content that
relates to them matters much more than simply posting an endless stream
of promotions and/or services. There is a very good chance that’s not
what your audience wants, which will cost you engagement. When creating
your Brand Strategy, as well as, content for Facebook, try to figure out
the different types of content your specific audience is most
responsive to, and create a mix of that.
About us:
PRDA is
Asia’s leading social media agency for a reason, our Founder and
Business Director Douglas White is a very high-demand Social Media
expert with a proven social media methodology and highly knowledgeable
on the largest global ecommerce market; Asia. In 2017 alone, his proven
social media methodology was introduced to more than 90 companies,
including training over 600 professionals in various industries. PRDA is
ready to provide your company with the digital transformation it needs!
Contact us today to learn more.
Connect with PRDA
Website: http://www.prda.asia/
Facebook: https://www.facebook.com/PRDA.Asia/
Twitter: https://twitter.com/PRDA_Asia
LinkedIn: https://www.linkedin.com/company/prda/
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