Wednesday, February 28, 2018

100% Antibiotic-Free Flower-fed Pork from Scan





Often times in our high tech world, food revolves mostly around convenience and speed. 
Where family used to come together around the dinner table for a home cooked meal, takeout 
and sitting in front of the TV has become the norm. Luckily, in the last couple years more and 
more people are realizing that properly raised, antibiotic-free farm fresh foods are both full of 
amazing taste and deliver many nutritional health benefits-- important for growing children 
and healthy adults alike. Since Scan entered the Hong Kong market in January 2015, the 
public has come to embrace their high-quality Nordic farming methods. These methods have 
resulted in Scan's amazingly delicious, juicy and tender pork-- that cooks up to perfection 
every time. How does Scan deliver such fresh, high-quality, antibiotic-free pork? It’s all about 
how the pigs are raised!



Scan farmers raise, care for and feed their animals just like they have done for centuries, in 
small family farms run in harmony with what nature brings. What’s more, all of Scan’s 
premium pork is shipped to Hong Kong from one Nordic Farm, the Antikainen pig farm. 
Since mid-February 2017, the Antikainen pig farm has produced all of their flower-fed pork 
completely free from antibiotics. The Antikainen pig farm is situated in the municipality of 
Aura near Turku, Finland and is one of Scan’s most trusted breeders, carrying a strong 
reputation for quality, conscious farming practices, animal welfare and smaller scale 
production. The Antikainen pig farm enjoys pure, clean air and water year-round. This along 
with investments they have made into developing meticulous farming practices has ensured 
that they produce the safest and most tender meat there is.



We care about our consumers and your families, and understand that you care about the food 
you serve to your family and loved ones. This is why we’ve gone above and beyond to ensure 
the most ethically responsible care and feed for our pigs-- to give you the highest quality pork 
that delivers exceptional taste and flavour to your dinner table. Scan is recognised and highly 
acclaimed for our exceptional animal health status with a zero tolerance salmonella policy 
and are now 100% antibiotic-free. For us, tasty and safe always go hand in hand. Scan’s 
succulent, nutrient-rich, premium pork is now both affordable and accessible at many  
ParknShop Supermarkets across Hong Kong-- as well as many fine local restaurants. 

Connect with Scan


Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your 
business, in English, and Traditional or Simplified Chinese.

The 7th Annual China Rainbow Awards


The 7th annual China Rainbow Awards were recently held in Shanghai on 27 January 2018. These awards are very important to the LGBT+ community in Asia, as they are designed to encourage objective and in-depth reporting on sexual and gender minorities by Chinese media outlets and journalists, and develop diversity, tolerance and a fair media environment for all. This year’s event was co-organized by ShanghaiPRIDE, with the support of the United Nations Development Programme (UNDP). We at Gay Games 11 Hong Kong applaud the organizing committee for the event, and for putting together such a powerful and moving program with speeches calling for deeper communication and collaboration between the media and the LGBT+ community.
The China Rainbow Media Awards are a series of awards given to media artisans and publication outlets for their coverage of or for featuring lesbian, gay, bisexual and transgender people in the People’s Republic of China. The 2018 Awards were one of the biggest events yet with over 200 people from media organizations and the community attending the awards ceremony at Andaz Xintiandi, Shanghai.  
Presenters included Wei Jiangang, Executive Manager of Beijing Gender Health Education Institute, who was representing the event organizer. Onny Jalink, Deputy Consul-General of the Consulate General of the Kingdom of the Netherlands in Shanghai, who was representing the programme sponsor. Lesley, a ShanghaiPRIDE volunteer representative, and Cheng Qingsong, a film director, writer, and critic, representing the review panel. The speakers powerful messages were focused on communication, and emphasized on how raising the visibility of gender diversity heavily relies on the media and voices from the LGBT+ community working together. Teamwork is key.
The winners of the 7th China Rainbow Awards included:
“Behind Sham Marriages: Rejection and Acceptance by Mothers of Homosexuals” by Jinan Times for Best Story (Newspaper or Magazine).
“My Mother Is Gay” by Beijing News New Media for Best Story (Online Media)
“In the Name of Love” by CGTN New Media for Best Story (Video). (This is also the first China Rainbow Award for CCTV.)
“When You Are Old, Chinese, and Gay” by Sixth Tone for Best Story (English-Language Media).
About us:
Show your support and stay up to date on all important Gay Games 11 Hong Kong 2022 announcements by following us on Facebook, Instagram, and Twitter. We can’t wait to celebrate with you in 4 years at Gay Games 11 in Hong Kong!
Connect with Gay Games Hong Kong 2022
Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Twitter for Business: Advertising

PRDA is Asia’s leading social media agency, providing weekly content creation, customised for your business, in English, Traditional and/or Simplified Chinese. Our proven data driven process delivers predictable results driven by organic, real people action. Currently, Twitter has about 313 million active users, with 82 percent active on mobile platforms– and they are only growing larger!
Statistics show that people are about 40% percent more likely to buy from a brand they recognize. This is why sharing information, increasing brand awareness and interacting with followers is crucial to business success. With every tweet your goal is to have your content shared, or retweeted– so even though tweets allow 140 astute tweeters should try to stick to a roughly 100-110 character limit. If you fill up all the writing space, retweeting becomes overly difficult and your followers will pass over your tweet for a shorter one.
Using Twitter is free, but there are plenty of paid advertising options that can assist you in promoting your business. However, when it comes to social media, realize that Organic Content is King— the more original content you have, the more visibility you’ll have to your target audience.
Paid Advertising Options Include
Promoted Tweets appear on Twitter feeds of users who have not followed your account. These paid tweets appear just like regular tweets, except that they are labeled “promoted” across the bottom of the ad. These are best used to increase brand awareness across your key target demographics.  
Promoted Accounts assist brands in becoming more discoverable and to rapidly grow followers. These ads are displayed in multiple locations on Twitter, and target Twitter users who are more likely to interact with the advertiser’s content. For instance, a user who tweets and follows pages about motorcycles will see promoted account ads of other motorcycle brands and related merchandise and gear. These ads are labeled as “promoted” just like the Promoted Tweets above are.
Promoted Trends appear at the top of the trending topics list on Twitter and look exactly like other trending topics except for also being labeled as “promoted”. While Promoted Tweets and Promoted Accounts target specific users, Promoted Trends are shown to all users and are visible on Twitter’s mobile apps. If you’d like to get people talking about your business with a unique hashtag, Promoted Trends are a good tool to use.
As you can see, Twitter has excellent ways of advertising that any business can utilise. In addition, the social network offers an array of marketing tools to boost your advertisements.
Twitter Amplify enables users to share to real-time television content, including sports highlights or broadcasted shows, to targeted users.
Promoted Video is different from sharing a YouTube video in your tweets. While both options let you play a video on your Twitter feed, Promoted Video content targets dedicated end customers and is only available as a paid marketing tool.
App Promotion is a tool specifically made for app development companies. The ads run on Twitter mobile apps, and allows you to target your audience precisely and choose devices that can see the ad. (Android vs iPhone)
One of the best things for businesses of all sizes is to have the right social media presence.  With Social Media being so key to success in today’s digital world, you should take advantage of a knowledgeable social media manager, like the experts at Asia’s top social media agency–PRDA.  Contact us today for business success on social media!
Connect with PRDA

Thursday, February 22, 2018



Ring in the Lunar New Year with ToeSox from T8 Fitness
If you are serious about getting in shape this year, T8 Fitness has you covered! It’s one thing to ring in the Year of the Dog with resolutions about getting in shape, but it’s quite another to put that idea into action. One way to ensure that you get started with your fitness plans is to invest in your future healthy self. By that, we mean spending a little money on the accessories and equipment that you will need to help you get in shape. When you spend your hard-earned money on fitness gear and equipment, you will be more inclined to actually use the items you purchased.
ToeSox are as flexible and efficient as a quality gym shoe, but they come with a level of comfort that simply cannot be surpassed. T8 Fitness has now made their 2018 Spring Collection available, giving you all sorts of new designs and styles to choose from. You’ll find styles from ToeSox Low Rise Grip Socks, to Tavi Noir Chey Grip Socks, to ToeSox Releve Dance Socks, which are much like a slipper that a ballerina wears. ToeSox are comfortable and stylish and are the perfect addition to any workout wardrobe.
La Elite Fashions: Layer With Style
Dressing for success is all about putting the right pieces together in just the right way, while using quality fashions available from La Elite Fashions in Hong Kong. Layering is one of the most effective ways to create a great look, and it’s also the perfect way to combat the weather, especially if you live in a region where the temperatures can get quite chilly. The problem with layering is that it is very easy to get it wrong. One misplaced piece can throw off your entire look! This is why there are some simple rules that you should follow before you start piling on the layers.
The first rule that you need to follow when layering is to go with no more than 3 visible layers. If you go above that, you run the risk of having a look that is entirely too busy, which could serve as a distraction from your main clothing pieces.
The GYROTONIC® Method During and After Pregnancy
It’s extraordinary that one of the most incredible miracles the human body can perform is also one of the most physically challenging. Pregnancy can be a real challenge, both during as your body adjusts and the recovery afterwards. An amazing little human emerges that parents instantly fall in love with, and makes all the challenges and pain worth it every moment, but the mental and physical toll in can take on the Mother can be tough to recover from. At  Iso Fit we are here to help, with a wide range of state of the art equipment and with expert Pilates and Gyrotonic instructors. Both Pilates and Gyrotonic Exercise are great for pre and post-natal mothers. Today we will focus on the GYROTONIC® Method, which provides much needed, gentle movement to help handle the physical changes of pregnancy, and strengthens the body more quickly afterwards.
The Majestic Snow Leopards in The Himalayas
Travel Experience of a Lifetime!
Are you ready for the adventure of a lifetime? An experience so epic you’ll be talking about it for years to come– along with many amazing photos of majestic, endangered snow leopards to share on Instagram and other social media. The ASA Group delivers extraordinary luxury vacations for their VIP clients– you and your family and friends will enjoy a customised experience that cannot be replicated. Currently we have availability to send clients up to the Himalayas to view these majestic, endangered cats before the end of March 2018, but contact us asap as spots are limited. If interested please email John at john.s@asag.aero for detailed Himalayan Snow Leopards itineraries.