Saturday, February 23, 2013

How to Use Social Media During Emergency


The increasing influence of social media is undeniable. It is a multi-tasking platform spreading promotion, awareness, and information across the globe within seconds. With its vast audience and speed of sharing, social media can be used to spread awareness about an impending natural calamities, such as hurricanes and tsunamis.



Government offices around the world now have specially created pages on social media where the public can ask queries and get information on a one-to-one basis regarding natural disasters. These social media accounts can also offer readers an up-to-date status on changing emergency conditions.

Not only used for prevention, social media is also being used to generate funds for rehabilitation of the disaster struck areas. After the Haiti and Japan Earthquakes, people used Twitter, Facebook, and blogs to keep track of the whereabouts of their family and friends, as well as offer donations and voice their solidarity with the disaster victims.
Hurricane Irene generated 12,000 tweets alone, providing instant access to information about the disasterous hurricane’s course and after-effects. Videos uploaded on Facebook and YouTube moved viewers into action through rescue relief and donations to help those most effected.

Social media can bolster the social networks of post-disaster survivors and, in turn, prevent the negative consequences and quicken disaster management efforts.
JamiQ social media solutions deals with all aspects of using social media as a research and business tool. Contact JamiQ and find out more on how you can work for a better world with the power of social media.

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Friday, February 22, 2013

The Great War of Microblogging: Twitter vs Sina Weibo



With Sina Weibo launching an English platform to entice microbloggers to use its service, the battle ground is drawn. While both Twitter and Sina Weibo have their own merits, the decision to go for either or both is not an easy one.

PRDA Asia recommends that you evaluate both platforms with these findings.


With its engaging features such as Medal Reward System, Hall of Fame and rich media integration, Sina Weibo bodes well with entertainment and celebrity content. Twitter on the other hand stays true to its simplicity-is-king philosophy and is therefore an appropriate platform when it comes to business and professional content.

Though Sina Weibo is also available in English, a large majority of its users are in China and write in Chinese. Businesses wishing to enter China market will do well on this platform.

On the other hand, Twitter is largely a non-Chinese platform. Apart from its high usage rate in the English-speaking business world, increasingly more China companies reach out to English audience on Twitter.

It is also crucial to point out that, unlike Twitter whereby freedom of speech is upheld by-and-large, Sina Weibo accounts are regulated by the Chinese officials. Tales of government censorship and content control are rife. Twitter exists in a free yet mature market, while Sina Weibo exists in a less free, and growing market, so consider this when you decide to use Sina as a microblogging platform of choice.

Your choice between either platforms will depends on your target audience, business purposes and languages used.

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Twitter: Fastest-Growing Social Platform



Social media is the biggest phenomenon to hit brand awareness and marketing in recent years. With more than a billion users and a net worth of the same value, Facebook is just one of the top social media giants out there. With increasing numbers in social media platforms and users, Twitter is now exceeding Facebook as the fastest growing social media platform.


The last quarterly report for 2012 by Global Web Index indicates a whopping 21% of the internet users use Twitter on a monthly basis, equal to 288 million monthly active users. The number of Twitter users increased by a sharp 40% in the last quarter of 2012, with users in USA increasing by 94%, but Hong Kong takes the lead with active usage. Twitter has altogether grown 714% since July 2009, with only 35.47 million monthly active users.     

How did these sharp figures come about? One reason could be that the number of smartphone users has seen an increase this past year, with active mobile internet usage increasing from 37% to 43%. Furthermore, advertisements, sports and media personnel have given Twitter the exposure it needed. With every brand boasting a Twitter account, it was only a matter of time before Twitter gained significant lead in the race as the next social media giant.

With such a rapid growth in social media marketing, companies are eager to reach an ever-growing audience and consumer market. Contact JamiQ to see how we can help your business expand on social media.

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Thursday, February 21, 2013

Using Pinterest To Pin Your Business To The Leaderboard


In the age of oversharing, engaging your users using visuals (instead of text) seems to be the new trick on the social network block. The beauty of carefully curated photos and the love for liking, sharing, and commenting seem to be a match made in heaven, and Pinterest is one of the best platforms available at the moment.


You will do well to enlist Pinterest in your social media network; here's five tips to get you ahead of the pack:

#1 Confirm that images do, in fact, represent your business

As a visual platform, Pinterest can only work its magic if your business and images go hand-in-hand together. It is a no brainer for fashion stores, restaurants, travel operators and beauticians to hop onto the bandwagon, but can it work for a financial institution? Make sure you you can utilise Pinterest’s platform for your specific business.

#2 Keep it nice, keep it clean

The layout of Pinterest is incredibly clean and pleasing to the eye. Pin your images with care, and be selective. Organise them into appropriate themed boards so that your users can enjoy your content most easily and most efficiently.


#3 Share the love

As a business, it is natural to promote your own content, and yours exclusively. However, the key to success on Pinterest is the value of the community. Be sure to balance your Pinterest with self-promotion and sharing other pinboards and images related to your business for success.

#4 Make your content shareable

This may seem obvious, but you may be surprised by how many businesses that forget to make their content shareable. Images on your website should be made instantly pin-able to Pinterest using the available plugin. Make it easy for your users to show you some pinning love.

#5 Get inspired... by your competitors

The idea is not to steal, but to learn. Browse around pins and boards of other similar businesses, and learn why some are more successful than others. This could serve as a great jumpstart to your Pinterest effort.


Everyone loves a good visual, so start pinning today.


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Wednesday, February 20, 2013

Boost Your Immune System This Spring With Edible Arrangements Hong Kong


  

Spring is almost upon us and with the changing season comes fresh, ripe fruit. Boost your immune system this spring season with an effective way to do so - splurge on vitamin rich fruit, like the ones in Edible Arrangements Hong Kong’s fruit bouquets! These edible arrangements are packed with fruit which can provide the necessary nutrients for your immune system.

Pineapples, which are a good source of vitamin C, are a perfect fruit to indulge in this spring. According to studies, adult women need 75 mg of vitamin C everyday while men require 90 mg.

Another great source of vitamin C is strawberries, just eight strawberries have more vitamin C than a single orange. These bite-sized treats also help boost the strength of arteries and the body’s stress glands. Eating strawberries can also help prevent bruising.

So how about eating both of these fruit together in one sitting? The Pearadise Celebration from Edible Arrangements Hong Kong is a good start. Check out how pineapples are artfully turned into stars and daisies, with strawberries adding a rich red color:


However, if you want more strawberries, the Berry Chocolate Bouquet with Hearts in Red Container is the answer!


Apples can also help your immune system and even help decrease the possibility of cancer. Cornell University researchers have identified compounds called triterpenoids in apple peels and they concluded that these have potent anti-growth activities against cancer cells in our liver, colon, and breast.

How about treating yourself to these benefits with the Sweet Indulgence Platter by Edible Arrangements Hong Kong? You don’t just get chocolate covered apple wedges, you also get pineapple daisies and strawberries covered with coconut, chocolate, and almonds.



Spring is nature’s time of renewal and growth. Take advantage of the season and improve your own body’s renewal and growth with healthy fruit. Edible Arrangements Hong Kong is ready to help you boost your immune system with our array of fruit bouquets, fruit baskets, and other eye-catching and delicious fruit masterpieces at very affordable prices.

So are you ready to be a healthier you this spring?

To learn more about Edible Arrangements Hong Kong, ‘like’ Edible Arrangements HK on Facebook: http://www.facebook.com/ediblearrangementshk

or follow them on Twitter: https://twitter.com/#!/ediblearrangehk


Thursday, February 14, 2013

Rosedale Hotel & Suites Beijing Makes Travel Easier with a Free Shuttle Bus Service





Travel can sometimes be a stressful affair. Rosedale Hotel & Suites Beijing is committed to making travel, whether for business or for pleasure, as enjoyable, comfortable, and relaxed as possible for their valued guests. To help usher in a feeling of ease and comfort, Rosedale Hotel & Suites Beijing is now offering a free and convenient shuttle bus service for all guests to and from the airport, as well as the city centre.

A total of three bus routes will be available for Rosedale Hotel & Suites Beijing guests to use on a daily basis. The Wangjing Line will operate Monday through Friday, taking guests to the Universal Business Park, 798 Art Park, and the Wangjing Sci-Tech Park. The Subway Line will also operate Monday through Friday, making travel throughout the rest of Beijing easy for travelers staying at Rosedale Hotel & Suites Beijing by stopping at the San Yuan Qiao, Liang Ma Qiao, and Solana subway stations. Lastly, the Airport shuttle service will run every day of the week, including weekends, stopping at Terminals 2 and 3 of the Beijing Capital International Airport.

 


For clients wishing to take advantage of Rosedale Hotel & Suites Beijing’s free shuttle bus services, they can either meet at the Concierge counter in the lobby at designated times or call the concierge to make a reservation.

With such ease and comfort in mind for their clients, as well as the convenient and complimentary bus shuttle services, it’s no wonder that Rosedale Hotel Beijing is becoming the preferred hotel of choice for discerning travelers to China’s capital.

Rosedale Hotel Beijing official website -
http://beijing.rosedalehotels.com/home/main/en/

Rosedale Hotel Group Facebook Page -
https://www.facebook.com/rosedalehotels

Rosedale Hotel Beijing Sina Weibo-
http://e.weibo.com/rosedalebj



Monday, February 11, 2013

How To Be The Most Shining One On Valentine’s Day


  
 
Valentine’s Day is drawing near and you know what that means - you should look your most fabulous on the Day of Love! Whether you have a Valentine’s date or not, you should still feel beautiful, confident, and happy on February 14. One of the tried and tested ways to be your most beautiful on Valentine’s Day is to wear quality, striking, and trendy evening gowns made by the one and only Monique Lhuillier.

This floral Monique Lhuillier gown with detailed gathering at the waist, for instance, will be a joy to wear. It’s fun, colorful, and helps bring out your youthful exuberance. This is the perfect choice if you want to hang out with friends, have a group date, or if your date wants a casual, laid-back Valentine’s Day date.

 


If you prefer to strike the “sexy vamp” look on Valentine’s Day, get this black number with a sequined sweetheart neckline and a full bodied skirt made of tulle. This gorgeous evening dress is perfect for formal dinners at a fancy restaurant, a little bit of dancing, and drinks at a hotel bar to cap off the night.

 


So which look do you prefer for Valentine’s Day?

Visit HITCHED Bridal boutique today and get the dress you prefer. Apart from these two beautiful Monique Lhuillier evening dresses, HITCHED! Bridal also has an array of other Monique Lhuillier masterpieces.

Visit HITCHED! Bridal Hong Kong right now and make it the most romantic, memorable Valentine’s Day ever!

HITCHED! Bridal is located at Room 1501-2, 68-74 Bonham Strand East, Sheung Wan, Hong Kong. Call +852 2815 8330 for appointments.


HITCHED! Bridal Official Website: http://www.hitchedbridal.com/
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