Thursday, July 13, 2017

140kg's+ of Trash cleared from HK beaches! Plus SEO and Squarespace Tips


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Jane Goodall Institute: Roots and Shoots HK

Today’s society lacks the knowledge needed to address different humanitarian and environmental issues. The Jane Goodall Institute is a foundation that is near and dear to us at The Ultimate Kaiser. The Jane Goodall Institute is a global nonprofit dedicated to wildlife research, education and conservation.

Hong Kong Branch and Its Recent Activities
Did you know that the oceans and seas are heavily polluted by trash? That is disastrous for the environment and could also turn beaches into trash facilities. In their most recent activity, Roots and Shoots Hong Kong together with the Jane Goodall Institute based in Canada grouped up to clean the shores of Hong Kong. The stormy, cold weather was not an obstacle big enough to stop the passionate children and parents to put all of their efforts in that important task. The result was a trash collection of over 140 kilograms, a step closer to a cleaner world.


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Polestar Pilates Seminar and Mentor Meeting – Bali 2017

Mentors should build and perfect their unique skills so as to impact the life of their students in a positive way. Perfecting on these skills cannot be underestimated just like the mentoring of students after their courses and before their examinations. To nurture self-awareness and that of the community Polestar Pilates Asia organizes informative and educational conferences, like the upcoming Seminar and Mentor Meeting in Bali.


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Rebranding Your Business? Read these Helpful Tips
Whether you’d like to attract new customers, refresh your business image, or simply maintain your current business standing, a brand refresh may be in order. But rebranding your business needs more than simply creating an eye-grabbing color scheme or stunning new logo. BrandCafé's Branding Packages will kickstart your brand to success!
Rebranding can help your business much more than you think if you know how it works. Read the full article for some helpful tips!

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Strategies to Make It Easier for Your Customers to Find You

As Asia’s top social media management agency, Prosperity Research Digital Agency (PRDA) knows how to get customers to find your business online. One of the techniques they use is search engine optimization or what is known as SEO. In order for customers to find you, it is important that you make search engines find you first. And that’s why SEO is important for all types of businesses. It might seem to be a difficult task at first, but you will be able to accomplish it with the help of PRDA. To get you started, we share the top strategies that will make it easier for your customers to find you. Simply click here to read the full article.

Wednesday, July 12, 2017

PRDA: Conducting a Competitive Analysis on the Social Media




With more than a decade’s experience, Prosperity Research Digital Agency(PRDA) has provided professional digital solutions to a variety of businesses. First, realize there are many things that you can learn from your competition; you need to be aware about both the things that they are doing and the things that they are not doing. This guide is designed to help you conduct a competitive analysis that allows you to understand your competitors better. It requires you to gather, analyze and interpret thousands of information and data that will give you a clearer picture on their social media efforts and will help you devise a technique that will outperform their strategy.

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An Overview of Competitive Analysis
Competitive Analysis is the process of identifying your rivals in the market and evaluating the techniques they are using that will help you pinpoint their weakness and strengths. However, doing this process on social media platforms can be time-consuming, though relatively simple. Just start monitoring the social activity and accounts of your competitors! This will give you a better insight on the landscape of the social media in your industry.

The first thing that you need to do is to determine your competitors. After successfully identifying your rivals, it is time to start gathering data and then translate that data into information that you can comprehend.

Finding Your Competitors
For many types of businesses, the process of identifying their competitors is very easy. However, there are some types of business where determining your rivals require some work particularly if you are offering services and products internationally. There are different ways to do this.

  • Google- by using keywords that are similar to the keywords that is used by your company, you can identify the businesses that are similar to yours. You may also add geographical keywords when searching.

  • Look at Your Followers- When you want to identify your competitors, you need to look at your followers and their activity. Check the social media accounts that they follow and see if there are any businesses similar to yours.

After you completed your list of possible competitors, you need to make your list into something manageable. You need to narrow down your competitors to 3-5 companies. Analyzing data from more than 5 companies will be overwhelming. Fewer than 3 and you will not have any accurate data that will help you determine your right marketing strategy.

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Gathering Information
After determining your competitors, it is now time to collect essential data. You need to identify the social media platforms that they are using; you also need to look at their numbers of followers. You should take a look at their online activity and their level of engagement with their audience. After this, you need to translate the data to analyze their SWOT or their strength, weakness, opportunities, and threats.

A Competitive Analysis is the most successful way to get a clear picture.  It provides you with a competitive advantage and a winning social media strategy through the information and data you collected. Do you know where your brand stands among competitors? Find out now with PRDA’s free report and competitor analysis!  

Connect with Prosperity Research Digital Agency(PRDA)

Tuesday, July 11, 2017

Polestar Pilates Seminar and Mentor Meeting – Bali 2017

 
 
Mentors should build and perfect their unique skills so as to impact the life of their students in a positive way. Perfecting on these skills cannot be underestimated just like the mentoring of students after their courses and before their examinations. To nurture self-awareness and that of the community Polestar Pilates Asia organizes informative and educational conferences, like the upcoming Seminar and Mentor Meeting in Bali.

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What is Included in Polestar Pilates Asia’s Seminar and Mentor Meeting – Bali 2017?

The 2017 schedule will be taking place on 1-3 September 2017 at the Melia Resort in Bali. A highly educational and informative schedule has been expertly designed to include high level learning opportunities and experiential training. It includes:
  • 12 Hours Advanced Teacher Training Workshops conducted by Ms Kim Gibilisco- this is open to all Pilates teachers.
  • 12 Hours Polestar Educator/Mentor meeting and training- limited to authorized Polestar Educators, Mentors and Mentors-in-Training.

Why Participate in the Polestar Pilates Seminar 2017?
Polestar Pilates seminars focus on helping Students, Graduates, Polestar Educators and Mentors in expanding the knowledge that they already have - this is a unique CE (continuing education) opportunity for all. Mentors should understand that uniformity and high standards are important in every field, and Polestar Asia focuses on maintaining these 2 key elements in all the mentoring sites across Asia. As an Educator and a Mentor, you will be able to fulfill and maintain your obligations as you work through the Polestar Advanced Teacher Training program.

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Who Should Participate in the Polestar Pilates Asia 2017 in Bali?
“Never stop learning because life never stops teaching”. The same principle applies in all areas of life. Students and qualified Pilates teachers should make every effort to continually enhance their teaching skills and expertise. Polestar students and graduates, Mentors in Training (MIT), Mentors and Polestar Educators will all benefit from the Bali seminar!

Language Assistance is Available
Polestar Pilates Asia has Host Sites in Singapore, Korea, Thailand, China, Japan, Hong Kong, Taiwan, Indonesia, and Malaysia. There are workshops hand-outs that will be offered with the seminar supporting Japanese, Chinese and Korean translations.

4 Unique CE and Advanced Teacher Workshops
The unique CE and Advanced Teacher workshops will be presented by Ms. Kim Gibilisco. Kim is also a Polestar Senior Educator, curriculum writer and workshop presenter, who has been teaching dance and Pilates in the private sector and university level since 1996 – an opportunity not to be missed!
As a Graduate, Mentor or Educator, this is an educational opportunity that should not be missed. You will not only learn new techniques and ideas, but you will also enhance the skills that you already have. Besides becoming a better Mentor or Educator, you will have a time of your life in this beautiful Balinese hotel right on the beach! Click here for more information and/or to register.
Connect with Polestar Pilates Asia
Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Better Breakfasts with Flower-Fed Pork

 
 
Breakfast is the most important meal of the day, so start it with amazingly tasty and nutritious flower-fed pork from Scan! Breakfast is a critical meal because it influences practically every part of our day, including how we perform physically and mentally. Fresh from the Nordic countryside, flower-fed Omega 3 pork is really pure and fresh- the smell and taste is just so flavorful! It also boosts an incredible amount of omega-3 fats, which offer up a multitude of health benefits for you and your family. So how to best include this amazing pork in your breakfasts? Read on… It’s time to advocate for better breakfasts!

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No more boring meals to start your day. Check out these three ideas from around the web that will get you excited about the most important meal of the day. Rise and shine!
  • This recipe takes the traditional Eggs Benedict and takes it to the next level with crispy pork belly and cheesy buttermilk biscuits. For ultimate taste, enjoy it with Scan flower-fed Omega 3 pork belly!
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  • Break out of your breakfast rut! Pulled pork is the perfect addition to your scrambled eggs. This would be extra tasty with our new pork ribeye steak.

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  • Use flower-fed Omega 3 pork ribeye steaks and serve with eggs and your favorite side of grits, rice or toast. Perfect for a big family gathering- so save this recipe for the holidays!

Scan’s award-winning flower-fed pork has been featured in over 40 restaurants across Hong Kong since their Jan 2016 debut! Now available at these ParknShop Supermarkets locations: Kowloon Tong, Festival Walk - Discovery Bay Plaza - Stanley Plaza - Wan Chai, Hopewell Centre - Tai Tam, Hong Kong Parkview.

Connect with Scan
Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Great Ways to Welcome Summer


Summer is here, and it is time to take advantage of sun-filled months whilst still protecting your skin with the amazing natural products from Gourmet Skin Bar; Hong Kong’s luxury beauty boutique. If you're ready to make the most out of the summer and have the most amazing time, then these are a few tips you should follow.

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Plan your Vacation Early
Do not wait until the last minute to plan your vacation. This will cause you additional stress that should not be present when you are planning your annual holiday. Instead, try to plan ahead and make sure you find the right place that you want to visit this year. Book your accommodation and tickets early and as a bonus you’ll likely save some money.  Visit amazing beaches and spent your most relaxing moments under a big umbrella with a refreshing cocktail in your hand!

Taste New Things
Instead of cooking the same things over and over again, you can start trying out some new recipes. If you are wondering about what is hot in the latest cuisine trends, then the answer is grilled vegetables. Plan for a healthy meal at your house and invite your friends for a healthy and tasty dinner. Put the grill on and try out some of your favorite vegetables. You will love their new taste.

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Protect Your Skin
We all love the sun and the wonderful tanning skin it can provide. However, sun rays are still dangerous and harmful, so you have to be careful when you are staying in the sun for too long. Suntegrity Sunscreen is the answer you’ve been looking for! Suntegrity sunscreens make no compromises; they are natural, non-toxic, contain an amazing 20 percent of UVA and UVB-protecting zinc oxide, but are also non-greasy and smell great. Not only are these fantastic and high performance sunscreens, but the Suntegrity line is also packed with antioxidants that moisturise and protect the skin. This amazing product is exclusively available at Gourmet Skin Bar in Hong Kong. You better hurry!

These are some important tips to keep in mind while summer makes its wonderful comeback into our lives. The main purpose is to have fun and create some new experiences while protecting your body and mind at the same time.

If you want to look at your very best the whole summer, you should definitely pay a visit to the Gourmet Skin Bar to find out more about the best way to treat your skin.
Connect with Gourmet Skin Bar
 
Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Rebranding Your Business? Read these Helpful Tips


Whether you’d like to attract new customers, refresh your business image, or simply maintain your current business standing, a brand refresh may be in order. But rebranding your business needs more than simply creating an eye-grabbing color scheme or stunning new logo. BrandCafé's Branding Packages will kickstart your brand to success!
Rebranding can help your business much more than you think if you know how it works. Here are some helpful tips:
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  • Brand Auditing: Before you start, take time to audit your brand, so you’ll have an idea of where you are currently standing in the market and what steps are needed for your brand to reach its full potential. Start off by determining where your brand belongs in your industry and how far it reaches. From there, look to see how your brand is used and identify some areas where you are falling behind.
  • Obtain Resources: While there’s no arguing you know your brand best, outside design resources can help give you a fresh perspective about your brand. Sometimes we can develop “tunnel vision” when it comes to things we care about, like your small business, and outside perspective can help prevent this as well as identify areas to improve that you might otherwise miss.

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  • Make Your Brand Communicable: From colors to logos and design to brand voice, you must make sure these components remain consistent throughout all of your materials. Also highlighting past work in an easy-to-use online portfolio or promoting positive customer testimonials will make it clear to new customers that your brand is here to help.
  • Rebranding with a Style: Before launching your new brand, make sure all your employees are on board with the new message and brand identity.. Employee engagement is key to passing along the “new you” to both current and potential customers. If possible, allow your employees contribute to the rebrand and feel involved in the process.  

If you want to make your branding or rebranding story a success, contact BrandCafé for a free online brand consultation and quote. BrandCafe boasts an international team with decades of experience in branding, graphic design and marketing. Kickstart your brand to success!

Connect with BrandCafé
Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

Thursday, July 6, 2017

Winner Winner Pork Dinner! Tasty Pork, Summer Festival and Environment-friendly Info Within








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The Tasty Flower-Fed Pork You’ll be Proud to Serve
 
We all want to be healthy; to feel good and enjoy life to it’s fullest. Part of living life is enjoying tasty meals with family and friends, food often an integral  part of most social gatherings. When we choose wisely, food gives us the energy and nutrients to grow and develop, be healthy and active, to move, work, play, think and learn.  Scan strives to accomplish both of these, delicious yet also nutritious meals that you will be proud to serve to your family and also makes you feel good, feel healthy! Scan’s flower-fed Omega 3 pork concept is simply genius in it’s way to give you and your family plenty of the good omega-3 fats they need and also deliver an amazingly tender and tasty pork dinner that everyone will enjoy.
 


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Enjoy the Summer Festival with the Asian Youth Orchestra

The Asian Youth Orchestra wants you to join them at the 2017 Summer Festival, which will be held from the 2nd to the 24th of July 2017. This is an annual event that showcases the talents of the best young musicians from all over Asia.

The three week long Summer Festival takes place in Hong Kong, where young musicians of the Asian Youth Orchestra will study with the artist-faculty of principals from Hong Kong, Baltimore, NDR Hamburg, Gewandhaus, and National Orchestras, Teatro Alla Scala and the Bergamo Festival Orchestra from Italy, Vienna Volksoper, Monnaie Opera from Brussels, Triple Helix Trio, the Boston Conservatory, and Peabody Institute of the John Hopkins University. 
 

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Schneider Pens Produced Under Environmental Responsibility Measures

Many of us throw our finished pens away without contemplating the effects of those pens to the environment. This carelessness in disposing of pens is due to the mentality that pens are small things that have no negative impact to the environment. The truth is that when pens are not made using environmental friendly materials, they could end up polluting the environment and lead to outbreak of health conditions. Schneider Pens that are sold in Hong Kong at Planethome (Bed & Bath) Ltd in Tsim Sha Tsui are made from environmentally friendly materials which make these pens safe for bulk use anywhere. Or you can always visit Le Luxury’s online store on eBay.