Primasia Corporate Services is
your business partner in Hong Kong and China, offering a large variety
of corporate solutions including Trade Services, Xero Cloud Accounting,
Payroll Management, as well as Reviewing and Processing Trade and
Banking Documents-- plus much, much more.
Ready
to take part in the Chinese e-commerce boom? The possibilities are
endless! China is well-known for being the world's largest and
fastest-growing e-commerce market, with plenty of opportunities for
companies that act quickly. But which sales platform is best for your
business? Below we compare three of the topmost eCommerce platforms in
China, TMall Global, Kaola, and JD Worldwide, highlighting their
strengths and weaknesses.
TMall Global
TMall
Global is an offspring of the Alibaba Group and dominates the eCommerce
industry within China with a market share of 20.3%. It provides a
platform in which businesses can sell products such as cosmetics,
digital appliances, food and health care, Clothing and Luggage to
consumers directly (B2C platform).
The
appreciative side of TMall Global is that it ensures the buyers’
security by screening the businesses who have access to its platform. In
fact, businesses may join only by invite as deemed fit by the
administrators. Thus, there is more trust in the system for customers.
What
seems to be unfriendly about the platform is the compulsory use of
Cainiao Express as the exclusive bonded warehouse once the business is
not involved in direct shipping. This causes untold hardships for some
brands.
Kaola
While
TMall dominates the local Chinese market, Kaola is the leading
cross-border trading platform amongst all. With a market share of 24.2%,
Kaola operates a Proprietary Trading platform that sells products
ranging from Jewelry and Accessories to Digital Appliances, and from
Maternity and children’s wears or products to Fresh Food and Produce.
Since
Kaola purchases the products sold on its platform from the businesses
and does a lot of screening before approving merchants, it secures the
trust of the buyer that the product will be in good condition. On the
other hand, the process of shipping the product can be really long and
overwhelming if the requested product is not available at the bonded
warehouse in China.
JD Worldwide
This
is another Business to consumer platform (B2C) just like the TMall
Group and is the second largest in China’s domestic market. It has a
comprehensive marketplace filled with goods such as Jewelry, Sports
kits, Car Accessories, Luxury products and Digital Appliances and has a
chunk of the market up to 12.5%. Unlike the other platforms discussed
above, JD Worldwide allows applications for opening of stores on its
websites. However, it screens them tightly except if they fall under the
priority lists in which their applications would be approved without
any delay. It also operates its own logistics system and the delivery
services are the best in the whole of China eCommerce industry. It is
fast, direct and has a wide reach in China – over 2661 counties and
districts. It also engages third-party international logistics to places
where it does not have a warehouse so as to quickly process delivery.
Considering setting up your ecommerce business in Hong Kong and/or China? Contact Primasia Corporate Services today for assistance-- whatever your requirements, we can help you succeed!
Connect with Primasia Corporate Services Limited
Hong Kong Headquarters: Suite 1106-08, 11/F., Tai Yau Building, No. 181 Johnston Road, Wanchai, Hong Kong
Website: https://www.primasia.hk/
Twitter: https://twitter.com/PrimasiaHK
Credit: Prosperity Research Digital Agency(PRDA): PRDA's Founder Douglas White developer of proven 5 step, 4 KPIs process of Social Media Marketing.
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